Intranet Tip: Manage Your Marketing with an Editorial Calendar

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In brief: ThoughtFarmer uses a shared Editorial Calendar to coordinate marketing activities across channels and departments.

Do your marketing teams struggle with alignment and lack visibility into projects, campaigns, and timelines? For customers, this can create a disjointed, lacklustre experience. At ThoughtFarmer, we introduced a shared Editorial Calendar on ourintranet to manage projects and campaigns. Now, all departments are on the same page and customers get a great multi-channel experience.

Managing Marketing with Editorial Calendar

ThoughtFarmer’s Intranet Tips are a biweekly series of brief, actionable tips that show you how real companies are using real intranets to solve real business problems. Have a Tip to share? Send a screenshot and brief description to engage@thoughtfarmer.com.

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  1. Rosslind Rice

    I’ve been in a three year struggle to build concensus and consistent collaboration with HR and IT to revamp our corporate intranet. Baby steps, but making progress. Great information here. Thank you!

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