In brief: ThoughtFarmer uses a shared Editorial Calendar to coordinate marketing activities across channels and departments.
Do your marketing teams struggle with alignment and lack visibility into projects, campaigns, and timelines? For customers, this can create a disjointed, lacklustre experience. At ThoughtFarmer, we introduced a shared Editorial Calendar on ourintranet to manage projects and campaigns. Now, all departments are on the same page and customers get a great multi-channel experience.
ThoughtFarmer’s Intranet Tips are a biweekly series of brief, actionable tips that show you how real companies are using real intranets to solve real business problems. Have a Tip to share? Send a screenshot and brief description to email@example.com.