Intranet Tip: Manage Your Brand Assets through the Intranet

Manage your brand assets through the intranet.

In brief: Use your intranet as a centralized space for social media assets to maintain consistent brand messaging.


Social media in the workplace isn’t new. Nearly 90% of organizations have harnessed the power of social media for business purposes*. Allete, an energy services provider, uses their intranet as a central repository to collect photos and topics of interest. For anyone who posts on behalf of your organization, this centralized space makes it easy to control and curate content that is in line with your corporate brand.

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