What do we do?
At ThoughtFarmer, we make intranet software that brings people and ideas together; software that helps employees get work done. In fact, that’s our mission, to Make Work Better.
We’re looking for a smart, friendly, and talented Marketing Manager. Someone who can build and manage end-to-end marketing campaigns and then track, measure and report on the success of those campaigns. Our new Marketing Manager can craft a compelling product story and build a compelling landing page to tell that story. We’re looking for someone who is curious, and who can use that curiosity to seek out ways to better reach and resonate with our customers.
What will you do?
As the Marketing Manager at ThoughtFarmer, you’ll work primarily with the Sales and Marketing teams to develop strategies and initiatives that improve our reach—both locally and within the global markets we target. This isn’t a solo mission: you will be supported by a talented team of designers, developers, researchers, and technicians, all of whom will help you spread the word.
What your day-to-day looks like
- Website management
You’re comfortable with Content Management Systems and collaborating with designers and developers to take the lead on the care, growth, and pruning of our website. We use WordPress, but other CMS experience is fine, too.
- Project management
You’ll be the point person in managing key marketing projects. Whether that’s launching a new landing page for a case study campaign, or building out a website for our bi-annual conference, you’ll work with vendors, contractors, and other internal departments to deliver high-quality, on-time, and on-budget work..
- Campaign management
You’ll be responsible for leading and executing multi-channel campaigns with a focus on filling our funnel. Before you launch those campaigns, however, you’ll help develop segmentation strategies. And once those campaigns are in flight, you’ll be ready to measure, analyze, and report on performance.
- Product marketing management
Using your in-depth understanding of our customers, our product, our target audience, and our buyer’s journey, you’ll help position upcoming products and features in a way that resonates with our target market.
- Social media management
As our social media person, you’ll help build and develop an audience of engaged ThoughtFarmer fans, while helping build, maintain, and execute a calendar of curated content.
Are you the right fit?
You’re organized and driven. As a team player that loves collaborating with others, you’re ready to roll up your sleeves and pitch in on whatever needs doing and help wherever you can add the most value. You understand and appreciate data, and you know how to use it to make informed, pragmatic, creative solutions.
What you’ll need
- Three years experience in the marketing field
- Experience managing projects from conception through to completion
- Experience measuring campaign performance and offering insights on what worked and what didn’t
- Familiarity with marketing automation and CRM applications like MailChimp, Marketo, Hubspot, SalesForce, and others
- Ability to collaborate with stakeholders, customers, and other market players to get actionable, qualitative data
What makes a difference
- Experience working with enterprise SaaS
- Degree or a diploma in a marketing- or communications-related field
What we offer
As Marketing Manager, you’ll work with talented people and global brands and industry leaders.
We believe in treating people well, compensating them fairly, and supporting them in living fulfilling, balanced lives. We offer great extended benefits, flexible time-off, and professional development opportunities for all staff. We want people to feel they can bring their whole selves to work and strive to offer an environment where everybody feels listened-to, welcome, and safe. Our downtown Vancouver office is stocked with organic groceries, is bike-friendly, and easily accessible by bus, SeaBus, SkyTrain, and West Coast Express.
We are committed to accessibility and inclusivity and are always working to evolve and improve our practices as we learn. If you require any accommodation during the recruitment process, please let us know.
How to apply
Send a cover letter and your resume to email@example.com.
Only candidates that meet the minimum requirements will be considered. No phone calls please. Applicants must be eligible to work in Canada. High-five if you read and adhere to the small print.
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