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	<title>Comments on: The Intranet Identity Crisis</title>
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	<link>http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/</link>
	<description>Social Intranet Software: ThoughtFarmer is Turnkey, Microsoft Certified</description>
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		<title>By: EphraimJF</title>
		<link>http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/comment-page-1/#comment-461</link>
		<dc:creator>EphraimJF</dc:creator>
		<pubDate>Wed, 18 Nov 2009 14:55:10 +0000</pubDate>
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		<description>The theme of this article is an important one for many folks thinking strategically and holistically about intranet development. 

Catherine Grenfell at Step Two Designs wrote a great artilce titled &quot;What do successful intranet managers have in common?&quot; which articulates the broad set of skills need to implement a modern intranet: http://www.steptwo.com.au/papers/kmc_successcommon/index.html.</description>
		<content:encoded><![CDATA[<p>The theme of this article is an important one for many folks thinking strategically and holistically about intranet development. </p>
<p>Catherine Grenfell at Step Two Designs wrote a great artilce titled &#8220;What do successful intranet managers have in common?&#8221; which articulates the broad set of skills need to implement a modern intranet: <a href="http://www.steptwo.com.au/papers/kmc_successcommon/index.html" rel="nofollow">http://www.steptwo.com.au/papers/kmc_successcommon/index.html</a>.</p>
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		<title>By: Georg (isnochys) 's status on Wednesday, 11-Nov-09 20:42:14 UTC - Identi.ca</title>
		<link>http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/comment-page-1/#comment-453</link>
		<dc:creator>Georg (isnochys) 's status on Wednesday, 11-Nov-09 20:42:14 UTC - Identi.ca</dc:creator>
		<pubDate>Wed, 11 Nov 2009 20:42:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.thoughtfarmer.com/?p=1356#comment-453</guid>
		<description>[...]  http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/        a few seconds ago  from  IdentiFox [...]</description>
		<content:encoded><![CDATA[<p>[...]  <a href="http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/" rel="nofollow">http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/</a>        a few seconds ago  from  IdentiFox [...]</p>
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		<title>By: Andrew Wright</title>
		<link>http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/comment-page-1/#comment-451</link>
		<dc:creator>Andrew Wright</dc:creator>
		<pubDate>Tue, 10 Nov 2009 22:46:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.thoughtfarmer.com/?p=1356#comment-451</guid>
		<description>Interesting blog. I come across this problem often when consulting with organisations about their intranets. When I ask the question. &#039;Why do you have an intranet and what business issue is it addressing?&#039; - the answers are invariably motherhood type statements such as &#039;we want to improve communication or manage our knowedge&#039;. As a result of a poorly defined purpose, intranets can sometimes evolve into an amorphous mass of useless content that doesn&#039;t really help anyone and in fact hides the content that is valuable..

Gerry McGovern sums it up nicely in his blog where he says giving control of a website to a communicator can be like giving a pub to an alcoholic. He makes the point that news created on organizational websites and intranets needs to be brutally action-oriented and to-the-point It needs to help people do things. See the full artiicle here: 
http://www.gerrymcgovern.com/nt/2008/nt-2008-07-28-news.htm  

I think that at the core of every intranet should be the single goal of helping staff work more effciently and effectively. All decisions around intranet design, content &amp; application development should be prefaced with the question &#039;How is this going to help our staff work better?&#039; In my experience, by asking that one simple quesion, at least 50% (if not more) of your intranet content be removed.

Around this single goal are 8 possible intranet business drivers: Business Processes, Knowledge Management,Collaboration, Change Management, Continuous Improvement, Portal to data &amp; applications, Employee Engagement and the Environment. There are good business reasons for each of these drivers  - you can read more about it here:
http://cibasolutions.typepad.com/wic/2009/06/7-tips-for-writing-a-business-case-for-an-intranet-update.html</description>
		<content:encoded><![CDATA[<p>Interesting blog. I come across this problem often when consulting with organisations about their intranets. When I ask the question. &#8216;Why do you have an intranet and what business issue is it addressing?&#8217; &#8211; the answers are invariably motherhood type statements such as &#8216;we want to improve communication or manage our knowedge&#8217;. As a result of a poorly defined purpose, intranets can sometimes evolve into an amorphous mass of useless content that doesn&#8217;t really help anyone and in fact hides the content that is valuable..</p>
<p>Gerry McGovern sums it up nicely in his blog where he says giving control of a website to a communicator can be like giving a pub to an alcoholic. He makes the point that news created on organizational websites and intranets needs to be brutally action-oriented and to-the-point It needs to help people do things. See the full artiicle here:<br />
<a href="http://www.gerrymcgovern.com/nt/2008/nt-2008-07-28-news.htm" rel="nofollow">http://www.gerrymcgovern.com/nt/2008/nt-2008-07-28-news.htm</a>  </p>
<p>I think that at the core of every intranet should be the single goal of helping staff work more effciently and effectively. All decisions around intranet design, content &amp; application development should be prefaced with the question &#8216;How is this going to help our staff work better?&#8217; In my experience, by asking that one simple quesion, at least 50% (if not more) of your intranet content be removed.</p>
<p>Around this single goal are 8 possible intranet business drivers: Business Processes, Knowledge Management,Collaboration, Change Management, Continuous Improvement, Portal to data &amp; applications, Employee Engagement and the Environment. There are good business reasons for each of these drivers  &#8211; you can read more about it here:<br />
<a href="http://cibasolutions.typepad.com/wic/2009/06/7-tips-for-writing-a-business-case-for-an-intranet-update.html" rel="nofollow">http://cibasolutions.typepad.com/wic/2009/06/7-tips-for-writing-a-business-case-for-an-intranet-update.html</a></p>
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		<title>By: Jon Husband</title>
		<link>http://www.thoughtfarmer.com/blog/2009/11/10/intranet-identity-crisis/comment-page-1/#comment-450</link>
		<dc:creator>Jon Husband</dc:creator>
		<pubDate>Tue, 10 Nov 2009 18:02:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.thoughtfarmer.com/?p=1356#comment-450</guid>
		<description>&lt;i&gt;What other corporate asset has the responsibility of improving service delivery, retaining organizational knowledge, reducing travel, encouraging culture and employee engagement all at once?&lt;/i&gt;

Nicely put, Gordon.</description>
		<content:encoded><![CDATA[<p><i>What other corporate asset has the responsibility of improving service delivery, retaining organizational knowledge, reducing travel, encouraging culture and employee engagement all at once?</i></p>
<p>Nicely put, Gordon.</p>
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