Comments on: Tubetastic: Marketing as a Series of Tubes http://www.thoughtfarmer.com/blog/2008/04/22/tubetastic-marketing-as-a-series-of-tubes/ Social Intranet Software: ThoughtFarmer is Turnkey, Microsoft Certified Wed, 10 Mar 2010 15:31:43 +0000 http://wordpress.org/?v=2.9 hourly 1 By: Chris http://www.thoughtfarmer.com/blog/2008/04/22/tubetastic-marketing-as-a-series-of-tubes/comment-page-1/#comment-29 Chris Thu, 22 May 2008 01:48:46 +0000 http://www.thoughtfarmer.com/blog/?p=84#comment-29 Theresa, I agree with your comment -- it's tough to get the attention of top bloggers, and ThoughtFarmer offers them no immediate, personal benefit. However, we felt it was important to get ThoughtFarmer "anchored" in the top blogs. It gives us street cred. And it seems to have worked -- we were covered on TechCrunch and ReadWriteWeb, among others. For our next major marketing push, we won't focus so much on A-list bloggers. Instead, as you suggest, we'll be targeting less high-profile but still influential bloggers and media outlets. Theresa, I agree with your comment — it’s tough to get the attention of top bloggers, and ThoughtFarmer offers them no immediate, personal benefit. However, we felt it was important to get ThoughtFarmer “anchored” in the top blogs. It gives us street cred. And it seems to have worked — we were covered on TechCrunch and ReadWriteWeb, among others.

For our next major marketing push, we won’t focus so much on A-list bloggers. Instead, as you suggest, we’ll be targeting less high-profile but still influential bloggers and media outlets.

]]> By: Theresa http://www.thoughtfarmer.com/blog/2008/04/22/tubetastic-marketing-as-a-series-of-tubes/comment-page-1/#comment-48 Theresa Wed, 21 May 2008 00:21:25 +0000 http://www.thoughtfarmer.com/blog/?p=84#comment-48 It's an interesting choice to include top bloggers in company. I suppose that by having the bloggers use the product and then blog about it, this would increase popularity. Plus it's a way to narrow down the employees. But I wonder: if these people spend so much time online, are they going to have time to play around with a program that may not give them any value? And if they don't play around with it, are they going to blog about it? I am being critical of this very original idea. Perhaps a less high-profile, yet more available audience would have been better. More time to play around, more time to blog, still increases the popularity... It’s an interesting choice to include top bloggers in company. I suppose that by having the bloggers use the product and then blog about it, this would increase popularity. Plus it’s a way to narrow down the employees.

But I wonder: if these people spend so much time online, are they going to have time to play around with a program that may not give them any value? And if they don’t play around with it, are they going to blog about it?

I am being critical of this very original idea. Perhaps a less high-profile, yet more available audience would have been better. More time to play around, more time to blog, still increases the popularity…

]]> By: ThoughtFarmer provides awesome Intranet platform! | zedomax.com - The Coolest DIYs, Hacks, Gadgets, Web2.0,and Internet Marketing. http://www.thoughtfarmer.com/blog/2008/04/22/tubetastic-marketing-as-a-series-of-tubes/comment-page-1/#comment-35 ThoughtFarmer provides awesome Intranet platform! | zedomax.com - The Coolest DIYs, Hacks, Gadgets, Web2.0,and Internet Marketing. Thu, 01 May 2008 00:24:49 +0000 http://www.thoughtfarmer.com/blog/?p=84#comment-35 [...] you can check out how they did it all at their blog post over here. Next time you use this type of pyro marketing, you can thank me and Chris for it.  They actually [...] [...] you can check out how they did it all at their blog post over here. Next time you use this type of pyro marketing, you can thank me and Chris for it.  They actually [...]

]]> By: Jon http://www.thoughtfarmer.com/blog/2008/04/22/tubetastic-marketing-as-a-series-of-tubes/comment-page-1/#comment-47 Jon Fri, 25 Apr 2008 07:25:57 +0000 http://www.thoughtfarmer.com/blog/?p=84#comment-47 I do have an initial recommendation for the Tubetastic site. Have you considered republishing (legally of course) some of the blogs that review the product or the site as the "more news" linked to at the bottom of the Home page? It would be valid content and would go far in clarifying what the site is all about. Just a thought at 3:15am... I do have an initial recommendation for the Tubetastic site. Have you considered republishing (legally of course) some of the blogs that review the product or the site as the “more news” linked to at the bottom of the Home page? It would be valid content and would go far in clarifying what the site is all about.

Just a thought at 3:15am…

]]> By: Jon http://www.thoughtfarmer.com/blog/2008/04/22/tubetastic-marketing-as-a-series-of-tubes/comment-page-1/#comment-46 Jon Fri, 25 Apr 2008 07:15:14 +0000 http://www.thoughtfarmer.com/blog/?p=84#comment-46 Fast turn around on the comment, I am impressed. 1st impression of Tubetastic site? It's a perfect demo. You guys hit the nail squarely on its head with this one. Brilliant. I'll be back to explore it further. Fast turn around on the comment, I am impressed.

1st impression of Tubetastic site? It’s a perfect demo. You guys hit the nail squarely on its head with this one.
Brilliant.
I’ll be back to explore it further.

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